The next generation of MVNOs may not look like telecom operators at all. Fintechs, retailers, healthcare providers, SaaS platforms, and other brands can embed connectivity into existing products, making mobile an invisible capability that strengthens customer value, increases retention, and creates new recurring revenue opportunities.
How to pick the right SIM card for your business.
Choosing the right SIM goes far beyond size and price. Consumer, industrial, automotive, eSIM, iSIM, and multi-IMSI solutions each serve different requirements. This guide explains how businesses can select the right SIM based on environment, lifecycle, network availability, remote provisioning, security, and connectivity management.
Why Mobile Direct International Calling Still Matters in the Age of WhatsApp
WhatsApp and other messaging apps have transformed global communication, but they have not eliminated the need for traditional international calling. From unreliable internet connections to businesses and people without app access, direct mobile calling can still offer consumers a simple, dependable way to stay connected worldwide.
Churn, worst MVNO enemy!
1. Why Does a Customer Switch Mobile Operators? I’m coming back with this blog post to one of the topics I find most interesting in our industry: customer satisfaction and customer experience. In this article 8 Obvious and Not-So-Obvious Ways to Reduce Churn as an...
From discount to differentiation: the rise of brand-affinity MVNOs
Brand-affinity MVNOs are reshaping the market by using existing customer loyalty, communities, and digital ecosystems to compete beyond price. From fintechs and retailers to sports brands and creators, these companies are using TaaS platforms and eSIM to launch mobile services, strengthen customer relationships, increase ARPU, and reduce churn.
eSIM Orchestration: Does SGP.32 shift the role of the MVNO?
2026 brings the first fully-compliant SGP.32 eSIM IoT deployments, handing profile control to the eIM and onboard IPA rather than the MNO. IoT MVNOs are positioning as ‘eSIM orchestrators’, layering policy logic across RSP and Connectivity Management Platforms. But migration costs, multi-vendor interoperability gaps and non-portable orchestration logic mean an open ecosystem isn’t guaranteed.
Why limit ourselves to “M”
MVNOs can go beyond mobile connectivity by becoming Converged Service Providers, combining mobile, fixed, satellite, and digital services behind a unified customer experience. This article explores how network orchestration, managed services, and industry-specific propositions can help MVNOs reach higher-value enterprise customers and build more sustainable revenue streams.
Breaking the Mass-Market Telecom B2B Illusion
Telecom operators are sitting on major 5G SA and edge investments, yet traditional B2B models often fail to unlock the value of industrial markets. This article explores why heavy enterprise requires a different approach, combining a ring-fenced industrial SBU, ecosystem partnerships, and outcome-based commercial models.
Moving up the MVNO maturity curve
Moving from Light to Full MVNO is not simply a technology upgrade. As an MVNO grows, limited control can constrain product development, margins, B2B services, and IoT opportunities. This article explores when greater network autonomy makes sense, how to assess readiness, and how to manage the migration without disrupting customers.
Why is Telecom Marketing missing My generation?
A young MVNO professional asks why telecom marketing still relies on channels that fail to engage younger consumers. As Gen Z and Millennials spend more time on social media than traditional advertising, operators should reconsider whether their marketing investments align with how today’s customers discover and remember brands.









