Guest Blogs

The New MVNO Playbook

Winning the Digital Household Through Subscription Bundles and Broadband Partnerships For more than two decades, success in the MVNO industry has been measured by a familiar set of metrics: subscriber growth, net additions, ARPU, and churn. The playbook was straightforward. Launch a compelling...

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The Velocity Dividend

Article 2 from the Series:  Data, AI, Velocity and Value Topics covered: The Intelligence-Execution Paradox Beware of Pilot Purgatory! The Danger of the IT Backlog Probabilistic Guesswork vs Deterministic Certainty The Velocity Dividend: Turning Certainty into P&L Performance Certainty in a...

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Mobile is the new co-brand

Hearing that phrase from one of APAC’s most credentialed and respected loyalty consultants this week crystallised a thesis our team had been carrying around for the past three years. Not because the idea was new to us, but because someone from outside telco had said it plainly. For years, we had...

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How Multi IMSI simplifies global IoT

Multi-IMSI enables manufacturers to equip every device with the same single SIM card while still deploying devices globally through automatic selection of local networks. This not only reduces communication costs but also simplifies logistics. Many manufacturers produce equipment that’s deployed...

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Why AEO matters for MVNO (startups)

The mobile virtual network operator (MVNO) market is expanding rapidly across the globe - as we all know. From digital-first challenger brands to niche providers targeting specific customer segments (like travelers, remote workers, or underserved communities), the barrier to entry has lowered but...

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A new MVNO model is possible!

I wrote the first articles in this series back on August 5, August 12, and October 14, 2024. So why has this final instalment—already teased in Part III—taken so long to materialize? Simply put, we needed time to define what the future of MVNOs actually looks like. And who gets to define that...

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