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Putting MVNO own goals behind to capture old audiences in a new way

by Damien Hansen | May 29, 2025 | Markets, MVNO

In 1986, Sir Alex Ferguson took charge of Manchester United, a club stuck in the shadows of its former greatness. His early years were a struggle, near sackings, frustrated fans and no trophies in sight. Timing wasn’t on his side; the team wasn’t ready and English...

Saying yes to the home grown agent and AI combo is putting MVNO’s ahead of the telco pack.

by Damien Hansen | Apr 28, 2025 | Artificial Intelligence, Customer Experience, Trends

“Computer says no.” The iconic 2004 Little Britain skit with its biting satire about a terrible travel agent and automation’s cold indifference had audiences around the globe wincing in recognition. Two decades on, computers are saying “yes” at a pace we’ve never seen...

The Great Data Dump Distraction and the real opportunity for customer-centric brands

by Damien Hansen | Mar 31, 2025 | Markets, MVNO, Trends

If there is one thing the telco industry has mastered, it is the art of perception. In a world where bigger often feels better, mobile plans boasting enormous data allowances have become the latest ploy mobile network operators are pulling from their increasingly...

Embedded connectivity and the future of Customer Loyalty

by Damien Hansen | Nov 25, 2024 | Customer Experience, MVNO

“If you build it, he will come.” This famous (and often misquoted) line from Field of Dreams may have inspired countless dreamers but in the business world, it has led to more than a few disasters. While it makes for a great movie moment, it’s terrible advice for...

To connectivity and beyond: how telco can boost streamings bottom line

by Damien Hansen | Sep 30, 2024 | Customer Experience, Markets, MVNO

To connectivity and beyond: Why ad-free streaming platforms should be serving up telco to boost the bottom line. It’s been an open secret within the industry for a while, but in a move that will tighten the screws on an already competitive streaming market, Warner...

Why industry jargon is out and loyalty is in when it comes to talking telco

by Damien Hansen | Sep 9, 2024 | Customer Experience, MVNO

It’s not you. It’s me.We’ve grown apart, lost the spark, and I think it’s best we move on. Apart from creating an obvious barrier to understanding, acronyms like MVNO do a terrible job of selling the many benefits connectivity experiences bring...

Recent Posts

  • AI and the MVNO Industry – Opportunities and Perhaps Mirages
  • 2G and 3G Shutdown: The beginning of a New Era?
  • Putting MVNO own goals behind to capture old audiences in a new way
  • The Telecom Singularity: When Networks Become Self-Aware?
  • What’s giving telecoms an ‘edge’?

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