Customer onboarding can make or break the success for many MVNO or IoT businesses. First impressions matter enormously—63% of customers consider the onboarding period when deciding to subscribe to a service. Moreover, a smooth onboarding process directly impacts...
Most MVNOs that we meet experience four distinct stages in their first five years: Launch frenzy Growth & scaling A reality check Capital raising (or maybe an exit) As a data and AI business specialising in telco and MVNOs, Sourse has observed these phases from...
Enterprise connectivity is a large market, if not the largest market in the world; Kaleido’s IoT forecast projects there to be 6.7 billion cellular IoT connections worldwide by 2030. The vast majority of these will be used by enterprises, and are a strong opportunity...
I think we can all agree that MVNO differentiation is by far the most challenging topic in the virtual operator world. Differentiation is in many ways what will make or break you in terms of investment, time spent and ultimately success. For that reason, I figured...
Now that the Mobile World Congress 2025 is drawn to its frantic end and its 3rd Annual MVNO Summit has been concluded a question lingers: “How did the GSMA manage to, once again, hit the mark, and yet, miss the point entirely?” While the GSMA presented a seemingly...
The biggest challenge in IoT isn’t technology – it’s marketing The Internet of Things (IoT) isn’t some far-off concept – it’s here, quietly transforming industries and reshaping how businesses operate. But it’s happening slowly. Almost invisibly. From...
Examining the market for leading IoT CSPs (Connectivity Service Providers) within the domains of CMP (Connectivity Management Platforms) and eSIM capabilities, it is immediately evident that some real innovation is being brought to market in response to the growing...
Introduction Remote provisioning technologies have been changing the way we connect and link devices to cellular networks. The need for space efficiency, reduced energy consumption, enhanced environmental sustainability, global connectivity for IoT and other factors...
In recent years, Brazil’s cellular connectivity market has witnessed significant transformations, driven largely by the increasing demand for Internet of Things (IoT) solutions. These advancements have not only redefined the landscape for service providers but...
With its 8,515 thousand km² and just over 212 million people, Brazil is the largest country in Latin America. If Latin America were a country, it would be the 3rd largest in the world, with 600 million inhabitants and a GDP of USD 5.8 trillion. Brazil represents 33%...
MNOs have something of a complicated relationship with MVNOs; while they can bring more customers into the network they can also be seen as potentially cannibalising the MNO’s market share, reducing the ARPU an operator receives from their connections. The short...
The term “Internet of Things” (IoT) is perhaps the biggest buzzword, in the telecom industry, with the worst name. Its predecessors “telemetry” and “machine-to-machine” (M2M) were much better descriptions of what “IoT” actually is. So what is IoT? At its...
In the world of IoT, MVNOs passed a significant milestone in 2023, with over 200 connections managed globally. The ability to address ‘long tail’ IoT enterprise customers with the addition of being able to offer greater flexibility in addressing more niche...
